Tribes, Social Identity, Mission and Vision

Godin's pared-down minimum: a group needs only two things to be a tribe: a shared interest, and a way to communicate. The Lodge has both by design. The chartered identity, the published ritual, the membership rolls, the schedule of stated meetings, the digital and printed channels — all of it is tribe-infrastructure. What's missing in struggling Lodges is usually not infrastructure but a working leader pointing at a clear idea.